Why Mobitel

Mobitel is the best platform for SMS Advertising, Mobile Marketing in India because of the following reasons:

Personal Touch: The ad is served as an extension to the personal message and it is contextual. So the probability of reading the advertisement is much more. Since the user is receiving a message from a known person, it will not be treated as unsolicited.

Targeted Reach: The advertisements are generally based on the content of the personal SMS. So users will be more interested. Moreover the advertisements can be targeted at the audience of a particular circle [the geographical area] you want to reach. You can control the timing of advertising as well.

Measurable Terms: The ad is served as an extension to the personal message and it is contextual. So the probability of reading the advertisement is much more. Since the user is receiving a message from a known person, it will not be treated as unsolicited.

Low Cost & High Impact: SMS advertising allows you to get the most out of your mobile marketing budget.It is relatively cheaper other mediums like print and broadcast, which can sometimes even runup your advertising budget.

Effective AD: As your ad contains less than 80 characters, you can make a crisp but highly effective ad. Moreover you can have a large inventory of advertisements and control their display without increasing your advertising budget

Brand in Hand: In this case users act as your brand ambassadors. Your ad stays longer with the mobile user as a personal message is attached to it so less chances of deleting without reading. So, your advertisement will have better impact and higher reach.

Mobitel SMS Guidelines
How Mobitel is different from the traditional SMS advertising?
Mobitel is a completely new concept compared to other SMS marketing tools. In case of traditional SMS marketing you can reach only the mobile users in your customer database. But, with Mobitel you can reach many mobile users who are not in your database. So, unlike traditional SMS marketing there is no spam. Mobitel also helps you target your recipients according to their location. It offers specific target reach by sending SMS ads according to your date, timeframe and location preferences. Also, the recipient most probably won’t delete the SMS ad as a personal

How does Mobitel handle my personal data and payment information?
Very. We understand your privacy, and we take the security and confidentiality of your information as our highest priority. All the information you provide to us will be kept confidential.

Can I advertise on your website?
Yes. You can advertise on our website. You can also advertise in the user account pages. If you are interested we will provide the user’s database, which helps you target your ads according to the age, gender, location and industry of the user..

Will I be provided my account statistics?
Yes, you can get details like costs incurred by different ads at different timeframes, number of mobile users who received your ad and other information you need.

Can I look at the SMS I sent earlier?
Yes, you can track the SMS you sent to your friends earlier in the delivery reports.

Do you guarantee performance improvements?
We're confident that our SMS advertising improves your product or service performance. However, because many factors can influence the success of SMS advertising, we can't guarantee specific results.

Can I have multiple accounts?
For high standard experience and quality, we don't allow advertisers to have multiple accounts for the same or similar businesses.

What to do if I want to close my account?
You can send us a mail and we will block your account. In future if you want to reactivate your account you can contact us..

Keyword: What Is It?
What is a Keyword?
A keyword is a word related to the product or service on which the ad is put by the advertiser. Suppose if you want to give an ad about a hotel then the relevant keywords would be - food, drink, and dinner.

Why Keywords?
If you include keywords in your keyword list, your ad will be attached to an SMS if it contains any of those keywords. This helps in targeting the mobile users according to the context of the ad.

How does Mobitel know where to show my keyword-targeted ads?
Mobitel has a mechanism by which it reads the SMS content, searches for the keywords you opted, and adds your ad to the SMS that have your keywords.

Cost and Payments How much does an ad cost? The minimum bid price per SMS is 1 Rupee + taxes. Anything over this will be decided by bidding. Is there any minimum or maximum budget limit? The minimum budget limit for any ad is fixed at Rs 1250. The maximum limit will be dependent on the average count of SMS sent by registered users of Mobitel at the date and time chosen by you. You can get these details in the Daily and Weekly Reports provided to you in your account page. Will you give any discount if I give more ads or buy more SMS? No. Will the prices vary? If they vary, how do you charge me? Yes, the amount charged per SMS will vary depending on the bidding. We will charge 10% above second highest bidder. Can I switch my payment options after setting up my account? Yes. If you are already making payments through any of payment options, you can switch to any other options by contacting us. Can I request a refund for my remaining prepaid balance? No. At present we are not refunding any balance amount in your account. However, you can use the balance amount for any of your advertising campaign. What if I have billing questions or concerns? For any queries contact our support team at amobitels@yahoo.com